Tired of reading textbooks on product management theory? In this session, we will discuss the practical real world issues, concerns, and best practices when developing and communicating roadmaps. We will debunk the preconceived notions of what a roadmap is as well as its recommended uses. Also bring along your biggest challenges you have with roadmapping and we’ll take some time discuss them.
When: Oct. 14, 2014 from 5:30 to 9:00 PM
Where: Wellspring Worldwide
350 N. LaSalle, Ste. 1200,
Chicago, IL 60654
Joe Granda is EVP, Marketing for Wellspring Worldwide, which offers the world’s first enterprise software for navigating innovation. Joe is responsible for marketing strategy, field marketing, analyst relations, and communications. Prior to his leadership at Wellspring, Joe was responsible at SAP, Syclo and Digital Equipment for: global positioning, integrated planning, marketing strategy, product launches and new product strategy. Roadmapping has been a skill the has significantly contributed to Joe’s success
Ram Sarabu is VP, Product Development for SAP Labs. He has experience developing both enterprise and consumer software applications. His teams have succeeded in environments ranging from startup to Fortune 100 companies and he has directly managed global teams distributed across North America, Europe, Asia Pacific and Latin America. Ram’s passion is about driving technology focused innovation where roadmaps have been critical in communicating and synchronizing both market and technology strategies and development efforts.
5:30 to 6:30 PM – Social and Networking
6:30 to 8:30 PM – Speakers, Panels, Discussion, Q&A
8:30 to 9:00 PM – Wrap-up and Networking